6-2 Controlling for Success

Generally a recession means a time when the economy slows down and for most companies this also means a time of struggle, as it is a time when most people try and cut there spending of discretionary income substantially. Very few companies are able to come out of the recession ahead, Tim Horton’s is a company that was able to come out ahead in the recession, Tim Horton’s was able to grow there overall market share and annual revenues. We can say that Tim Horton’s came out a real winner from the recession. 

Tim Horton’s has a huge following and many loyal customers, it seems as if you are never able to go to a Tim Horton’s and have it not be busy. The recession didn’t seem to hurt Tim Horton’s overall profit. I don’t think many people saw it as much of a cost to them; Tim Horton’s has a very low price point, realistically who second-guesses spending $1.50 on a coffee. Many people continued to use their services through out the recession and Tim Horton’s decided to take full advantage of this. Tim Horton’s continued to expand despite the hard times.  Over the past 5 years their profit went from $1.8 billion in 2006 up to $2.5 billion in 2010. They also made partnerships during the recession with other busy companies such as Wal-Mart.

Many companies wish they were in the same situation as Tim Horton’s is after the recession. Overall Tim Horton’s was able to remain very successful in tough economic times, if people are willing to use their services in tough times I’m sure they will only continue to grow as our economy gets better. 

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4-2 Sustainable Policies

Sustainable development is essential for any business if the plan on staying in business in the future. It is very important for companies to think of environmental impacts at all times, companies must create policies to make sure that all employees know and follow the companies plan.

The Community

The company should constantly show that they are socially responsible within local communities. Doing things such as sponsoring local events and teams, helping with and making donations to annual fundraisers and charities.  Doing these things will help to make the company more visible and it will show that the company is socially responsible. Doing these things shows the company is attempting to make a positive change within the local community.

The Environment

By creating green policies it will overall help the company and the environment, implementing things like only printing certain documents and when then documents are printed they are printed on both sides of the paper, setting up recycling programs and trying to reduce general waist within the company has on a regular basis. Going forward making the more building environmentally friendly by installing things like solar panels for both electricity and water heating systems, energy efficient windows, low flow toilets. By making these minor changes it is making for a more sustainable future.

 Other things that will be implemented to become more environmentally friendly:

1.Recycling program - Paper, plastic and can

2.Solar panels- help save on electricity used

3.Reduce the use of printing – double sided printing

4.Turn off computer and lights at the end of the work day

5.Reduce the heat in the building during non business hours

6.Produce less waist  - use reusable products or recyclable products

Company Operations

The company should take a proactive approach towards social responsibility.  By having a clear set of rules and conduct, everyone in the company is trained to follow the rules and regulations, doing this will ensure that decisions will be made with the companies best interests in mind and to the companies ethical standards.  The company will show their efforts to eliminate things like bad business practices.   Violations of any Code of Conduct will be addressed according to each situation immediately after the violation. Violators that are found accountable will result in: fines, write-ups, disciplinary action and termination.